HCG on the HR Trend Shift: Building 'Our Own Customized HR Solution'

AI × HR tech leader Human Consulting Group (HCG, CEO Park Jae-hyun) says the HR tech market is rapidly shifting away from standardized solutions toward 'customized HR systems'.

 

Over the past several years, HR automation has accelerated the standardization of personnel management, improving administrative efficiency. Yet reflecting each company's unique work arrangements, compensation structures, and evaluation methods in fine detail has remained a limitation. In particular, in small and mid-sized businesses—where HR practices vary significantly by industry and scale—one-size-fits-all solutions have sometimes constrained operational flexibility rather than enabling it.

 

Against this backdrop, HCG believes the essence of HR systems is shifting from 'efficient management' to 'a platform that embodies corporate identity'. HCG's HR solution JaDE—designed to capture a company's policies, culture, and work environment as they are—is drawing attention as a new alternative for exactly this reason. JaDE supports custom configuration so that companies can directly run and evolve their own HR programs, providing an environment where each organization applies its own policies—going beyond a simple automation tool.

 

JaDE's most notable feature is that HR practitioners can change policies directly without developer support. Core HR items—work types, compensation structures, evaluation programs, and benefits—can be easily modified through system settings alone. Flexible-work configurations by work group, along with MBO, OKR, 360-degree reviews, and more, can be immediately applied to fit the company's context. HR teams can also design benefits-request forms directly and automatically link submissions to payroll items, enabling more flexible and efficient HR operations end to end.

 

In this way, JaDE technologically supports policy diversity while delivering both the convenience of HR automation and operational flexibility. It is especially well-suited to startups and mid-sized companies where change is frequent, enabling HR programs to be tailored to company needs and ensuring stable, sustainable operations amid rapidly evolving organizational environments.

 

Hur Wook, Executive Vice President of HCG, said, "HR systems are evolving from simple management tools into platforms that embody an organization's identity and philosophy. JaDE will be a practical solution that helps each company maintain its unique programs while realizing effective digital transformation."......(hereafter omitted.)